Nothing can replace watching a sports game at the local stadium—except for HD TVs, warm living rooms and nearby snacks. A recent ESPN poll found that 41 percent of fans would rather watch a game at home than at a stadium.
“You have your own bathroom, the fridge is 10 feet away and the cost of a big-screen TV is less than it ever was,” says Fred Kirsch, publisher and VP of content at the New England Patriots football franchise. “Those are really hard to compete with.”
But the Patriots are hoping to do just that by rolling out free Wi-Fi at Gillette Stadium this season to give fans a more connected experience at the team’s eight home games. NFL Commissioner Roger Goodell endorsed this idea in May, saying every NFL stadium should have high-speed Wi-Fi for its fans.
Too many stadium selfies for cellular networks
The Patriots’ stadium used to rely on cellphone networks for mobile traffic, but that approach couldn’t handle the large number of photo uploads and status updates fans transmitted during games.
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